manifesto

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the world we live in today is transparent, honest,
open and real; almost the opposite of advertising.
today, there’s no message that can make up for a product that’s not good enough.
people talk to each other, have access to all kinds of info, and don’t buy into bullshit anymore.
at Slap we believe there’s a chance to get involved in the early stages of our clients’ developments: the business & strategy, communication strategy and experience design.
this creates a blueprint that guides the storytelling moving forward.
it can be followed by anyone.
slap if you want, but anyone really.
we used to ask advertising to make a product stand out, but now the great idea should be the product or business solution itself.
so this is our vision and how we think can add value to your business.

are you ready for a slap?